Direct staff to develop new city motto and logo
In Plain English
The city council will discuss starting a process to create a new motto and logo for Richmond. The goal is to rebrand the city to attract environmentally-focused businesses. If approved, staff will begin gathering ideas and developing options for council consideration.
Auto-generated summary. Source: official agenda documents.
Votes
Direct staff to define the bid process, community process, schedule, and the cost. Cost should be based on what will be city budgeted and privately funded
5 to 0
Why This Vote Matters
Richmond will pursue a new city motto and logo aimed at attracting environmentally-focused businesses. The council unanimously directed staff to develop a plan for the rebranding process, including how to gather community input, create a timeline, and determine costs that would be split between city funds and private donations. This is the first step in what could become a broader effort to reshape Richmond's public image. The vote was 5-0, with three members absent.
Auto-generated context. Source: official meeting records.
Similar Discussions
5 related items found by meaning
Discuss creating Richmond Proud and Beautiful campaign to keep city clean
Receive orientation presentation for new and existing council members
Hire North Star consulting firm to create new city logo and branding
Authorize hiring consultants for city branding and marketing study
Seek proposals to establish an arts district in Richmond
The Story So Far
10 prior discussions on this topic
Grant Award from Chevron Community Engagement Foundation
Purchase of Ballistic Vests from Crye Precision
Contracts for On-call Fire Prevention Services Plan Review and Related Inspection Services
Consider Amending Richmond Municipal Code Chapter 11.05 entitled “Fireworks”
Honoring the Richmond Emergency Communications (EmComm¹) volunteers for their leadership and service, celebrating the installation of the City Hall emergency antenna, and declaring April 30, 2026, as "Richmond Emergency Communications Volunteer Day
Contract with Myers & Sons Construction, LLC for the Bridge Preventive Maintenance Project
Ordinance Amending Sidewalk Vendor Regulations (RMC Chapter 7.42)
Recommend Dedicating a Literacy Space in the Richmond Public Library in Honor of Abigail Sims-Evelyn
Contract with AAA Backflow Prevention, Inc. for On-Call Backflow Inspection, Testing, and Repair Services
Contract Amendment No. 2 with SCI Consulting Group to Prepare the Hilltop Assessment Districts Annual Engineer’s Report