Update city laws governing business signs and billboards

Sign OrdinanceZoningPlanning and Building ServicesOrdinance

In Plain English

The city's current sign rules were written years ago and need updates. The proposed changes affect Section 15.06 of the Sign Ordinance and Chapter 4.04 of the Sign Code. If approved, businesses may face new restrictions or permissions for storefront signs, digital displays, and outdoor advertising.

Auto-generated summary. Source: official agenda documents.

Votes

To adopt the Planning Commission's recommendations

Passed

4 to 3

NBJBTBEMGMJMVP

Why This Vote Matters

The council approved updates to the city's sign rules in a divided 4-3 vote, with Martinez, McLaughlin, Pimplé, and Mayor Butt supporting the changes, while Vice Mayor Myrick, Beckles, and Bates voted against them. The new rules will change what types of signs businesses can display on storefronts, where digital displays are allowed, and how outdoor advertising is regulated. These are the first major updates to sign regulations in several years, as the current rules were written long ago and needed modernizing. The vote marks a departure from the usual position of Bates, who typically supports zoning measures.

Auto-generated context. Source: official meeting records.

Other motions

To adopt the zoning text amendments and include that the billboard placement is competitive and available to companies that don't currently have billboards in the city

Failed

Community Discussion

This discussion was submitted to the City Clerk as part of the public record.

Comments are submitted to the Richmond City Clerk before the meeting. By commenting, you agree to have your name and comment included in the public record.